EA Sports Active 2 - Holy cow is this expensive

We've enjoyed the EA Sport Active series, it really has helped to make an active difference in our lives.

So we were excited to see the new EA Sports Active 2 on the shelf, only problem is that this product is ridiculously over-priced in our view. At $100 what do you get? a game and some new sensors...

Neat, but i can't imagine that this product will be flying off the shelf at this price, we'll be waiting until it's cheaper before we buy it.